Perception, Culture and Ethics in the Context of a Sustainable Organisation
- Using the home page of the organisation you have chosen, and referring to the four stages of the perception process, specifically the attention stage, explain three (3) techniques the web page designer has used to attract your attention. You should use examples from your chosen organisation’s website to illustrate your answer. Make sure that your answer for each technique includes how the technique used attracts your attention.
| Explanation
(including how the technique used attracts your attention) |
|
| Technique 1 | |
| Technique 2 | |
| Technique 3 |
(6 marks – 2 marks each example)
(180 words approx.)
- Discuss how you think the organisation has used or not used your perception (interpretation/evaluation) of their website to enhance their image as a sustainable company to stakeholders. Make sure that in your discussion you justify why they have or have not enhanced their image as a sustainable organisation.
(3 marks)
(100 words approx.)
- Based on the evidence you find on the website of your chosen company, or in other sources of information, describe two (2) examples of its elements of organisational culture. Identify whether each of these examples is an expressed value, a symbol, a metaphor, a hero, a ritual or a story. Briefly discuss how they would promote (or not) a sustainable workplace culture.
| Example 1 | Example 2 | |
| Description (including what they are) | ||
| Discussion |
(5 marks – 2.5 marks each: 1½ marks description and 1 mark discussion)
(150 words approx.)
- Describe one (1) potential ethical dilemma that your chosen company has (or might have) faced. Choose one (1) of the five JUMPI approaches to ethical decision making to address the issue. Discuss what decision you would make by following that approach. Justify whether the decision you made following your chosen approach would support, or not, the organisation’s sustainability effort.
| Ethical dilemma | |
| Description | |
| Discussion | |
| Justification |
(6 marks – 2 marks description, 2 marks discussion and 2 marks justification)
(200 words approx.)
PART TWO TOTAL: 50 MARKS
Sustainability in organisations
- Explain the four (4) elements or pillars of sustainability (economic, environmental, social and cultural) we saw in class.
| Explanations | |
| Economic | |
| Environmental | |
| Social | |
| Cultural |
(4 marks)
(200 words approx.)
- Based on the organisation you have chosen, explain two (2) practices your chosen organisation has or may have implemented to address each of the economic, environmental, social and cultural pillars of sustainability. If you cannot find a specific example of practice that your chosen organisation may have implemented to address any of the elements of sustainability, you may develop the example practice yourself, making sure that it can be clearly related to your chosen organisation.
| Practice 1 | Practice 2 | |
| Economic | ||
| Environmental | ||
| Social | ||
| Cultural |
(16 marks – 2 marks for each practice)
(400 words approx.)
- Select two (2) of the 17 Sustainable Development Goals (SDGs) presented by the UN Global Compact (https://.unglobalcompact.org/sdgs/17-global-goals) that could be related to your chosen organisation. Discuss one (1) action your chosen organisation may take to support the achievement of each of your two chosen goals by 2030. In your discussion of the action, you must argue how it would support its sustainability effort.
| SDG chosen | Action |
(6 marks – 3 marks per action)
(200 words approx.)
- In class, we saw a model of sustainable organisation, select four (4) elements of this model. Based on your chosen organisation, describe one (1) example for each of your selected elements. Make sure that for each example you explain how it will support your chosen organisation being sustainable.
| Element | Example (including description and explanation) |
(12 marks – 3 marks each example, 1 mark description and 2 marks explanation)
(240 words approx.)
- Researchers on sustainability have identified four phases in the transition of an organisation from the lowest level of sustainability development, ‘non-responsiveness to compliance’, to the most developed level, ‘strategic proactivity to the sustaining corporation’. Based on the knowledge you developed about your chosen organisation, describe what level of sustainability development you believe this organisation is at. If you have not found enough information to make a decision about the level, make assumptions that will help you decide. Once you describe the level, justify why you think this organisation is at your chosen level.
| Description of level | |
| Justification |
(6 marks – 2 marks description and 4 marks justification)
(200 words approx.)
- Sustainability reporting is an organisation’s way of publicly disclosing its broader economic, environmental and social impacts. The Global Reporting Initiative, a not-for-profit organisation, publishes guidelines for what and how to report on management and performance indicators relevant to sustainability (https://www.globalreporting.org/Pages/default.aspx). These guidelines are represented by the Sustainability Reporting Standards, which organisations need to disclose in order to measure their performance toward sustainability. These standards are published in the document: “Consolidated Set of GRI Sustainability Reporting Standards 2016”, available on their website.
Below, it is a list of two economic standards, two environmental standards and two social standards, or disclosures. Select one (1) of the six listed disclosures that could be applicable to your chosen organisation. Describe the information that the organisation will need to report on in your chosen disclosure. Explain how reporting on your chosen disclosure will improve your organisation’s sustainability performance.
Economy
Disclosure 202-2: Proportion of senior management hired from the local community (p. 111 in document)
Disclosure 204-1 Proportion of spending on local suppliers (p. 128)
Environment
Disclosure 302-4: Reduction of energy consumption (p. 168)
Disclosure 301-1: Materials used by weight or volume (p. 154)
Social
Disclosure 417-1: Requirements for product and service information and labelling (p. 403)
Disclosure 418-1: Substantiated complaints concerning breaches of customer privacy and losses of customer data (p. 413)
| Disclosure: | |
| Description of information required | |
| Explanation of how it will improve chosen organisation’s sustainability performance |
(6 marks – 2 marks description and 4 marks explanation)
(200 words approx.)
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