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STRATEGIC MANAGEMENT REPORT

The course work is an individual report where you are required to write a report on the case organization’s implementation of its chosen strategy. The report should analyze and evaluate the organizations chosen strategy highlighting its suitability given the competitive environment. The report should also address the consequential implications of change that will occur as the strategy is implemented and suggest how organizations could manage these changes so that the strategy is effectively implemented. The report should demonstrate selected strategic management process of a current business setting and evidence how intervention techniques have been applied for improving business effectiveness. The report is justified using analyzed and evaluated theories. This is a 2,500 word report.
The purpose of this report assignment is aimed at developing skills for proposing and implementing strategic analysis and changes that has an impact on hospitality business environments. Students will select and analyze hospitality industry workplace events, programs or services and propose strategic change for improvement.
The report will be based on Learning outcome 2 & 3 (analysis decision action )
Evaluatetheroleofrisk,uncertainty,andtradeoffsplayinstrategicdecision making.
Critically assess the need for change, develop strategies for managing change and monitor the change.
Background: Description of the business situational context. Explanation as to why analyzing the organizational case strategy is important and explanation of the competitive environment. In approximately 200- 300 words, provide a basic background to the strategic communication plan, state the purpose of the report and provide overview of the rest of the content.
Presentation of main ideas: Analyze and evaluate your chosen organizational business strategy supported with theoretical perspectives and strategic processes.
A. Analyze the organization’s external competitive environment to identify opportunities and threats.
B. Analyze the organization’s internal operating environment to identify the organization’s strengths and weaknesses.
Critical evaluation: Evaluate the implications and justifications on how strategies are implemented and outline how the changes are managed effectively.
1. Justify how selected strategies are consistent with mission and major goals of the organization.
2. Demonstrate how employed strategies are congruent and constitute a viable business model.
3. Reflect on the role you played either as an internal consultant or internal change agent in improving business or organizational effectiveness.
Conclusion: In 300 – 400 words state the summary and evaluation of the ideas and statement of your own point of view with reasons. Explain why organizational managers should select the outlined strategies.

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